AdStage launches Google Sheets add-on for cross-channel campaign data

AdStage launches Google Sheets add-on for cross-channel marketing campaign information

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Now AdStage, a cross-channel marketing campaign analytics and optimization platform, is getting within the add-on recreation with a brand new information connector for Google Sheets. What’s it? AdStage for Google Sheets, which launched Thursday, is an add-on that lets customers import their paid search campaigns, social campaigns and analytics information from AdStage into Google Sheets […]

Supermetrics for BigQuery launches on Google Cloud Platform Marketplace

Supermetrics for BigQuery launches on Google Cloud Platform Market

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Supermetrics for BigQuery permits entrepreneurs to deliver collectively cross-channel advertising and marketing metrics in a single platform. Supermetrics has launched a connector for BigQuery, promising a “plug-and-play” resolution for entrepreneurs to compile cross-channel marketing campaign and analytics information with only a few clicks. What it does. Supermetrics for BigQuery is designed to deliver information […]

Waze enables programmatic inventory, to offer richer analytics with Google ad tech integrations

Waze permits programmatic stock, to supply richer analytics with Google advert tech integrations

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Waze introduced Wednesday that its zero-speed takeover advert unit is now out there programmatically by way of Google’s Show & Video 360 (DV360) DSP. The Google-owned navigation app additionally stated it would combine with Google Marketing campaign Supervisor to offer deeper measurement, permitting manufacturers to match Waze marketing campaign efficiency in opposition to different […]

Google Cloud goes after commerce market with Cloud for Retail solutions

Google Cloud goes after commerce market with Cloud for Retail options

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Google introduced the launch of Google Cloud for Retail Wednesday at Google Cloud Subsequent, with a bunch of recent options designed for the retailer vertical. The brand new options are aimed toward serving to retailers ship customized suggestions, unify buyer experiences throughout on-line and offline environments and extra. What does it supply? Google Cloud […]